It started with a spark
Built on
collaboration.
Sparked by
creativity.
Since 2007, we’ve helped brands find clarity, confidence, and connection.We take the time to understand your brand from the inside out, combining strategy and creativity to shape messaging that resonates and marketing that lasts. With deep expertise and an agile approach, we build branding, campaigns, and experiences that don’t just check boxes—they create meaningful moments.
Built on collaboration. Sparked by creativity.
Since 2007, we’ve helped brands find clarity, confidence, and connection.We take the time to understand your brand from the inside out, combining strategy and creativity to shape messaging that resonates and marketing that lasts. With deep expertise and an agile approach, we build branding, campaigns, and experiences that don’t just check boxes—they create meaningful moments.
A different approach to brand,
marketing, and advertising.
Every brand has unique goals, challenges, and opportunities. That’s why we start with listening—understanding where you are, where you want to go, and what’s standing in the way. From there, we build solutions tailored to your business’s goals. Your brand, marketing, and advertising efforts should work together seamlessly, reinforcing one another to create a lasting impact.
Advertising
Whether it’s paid media, social ads, or traditional placements, we craft targeted advertising that gets results.
Branding
From identity to messaging, we create brands that feel authentic, resonate with your audience, and stand the test of time.
Marketing
A team you can count on.
We’re strategists, creatives, and problem-solvers—but more than that, we’re partners in your success. Our team brings together sharp thinking, bold ideas, and a collaborative spirit to make marketing that moves people.
Donna Gray
CEO & FOUNDER
Donna doesn’t just build brands—she builds legacies. As the founder and CEO of Matchbook, she’s spent nearly two decades helping organizations find clarity, confidence, and connection through smart, strategic marketing.
Lauren Wirt
COO & Account Director
Lauren thrives at the intersection of strategy and execution, ensuring big ideas don’t just stay on paper—they become real, measurable successes. With more than 15 years of experience in marketing and account management, she has built a reputation for turning complex challenges into clear, actionable solutions.
Chris Bailey
strategy director
Chris started in live events marketing, working on one of the nation’s largest wine and food festivals before launching a successful agency career with global tech brands and regional non-profits. Along the way, he noticed a disconnect: strategy and creative teams often spoke different languages, slowing down great ideas.
Benson, Cal, Boomer & Olive
favorite office friends
Whether it’s paid media, social ads, or traditional placements, we craft targeted advertising that gets results.
David Cordell
creative director
David brings over two decades of creative leadership to Matchbook, shaping regional campaigns, brand evolution, and teams. He’s led award-winning work—proof of his ability to blend creativity and purpose in unexpected ways.
Adeleine Sinsabaugh
Senior Web Developer & IT Infrastructure Engineer
Adeleine believes great design isn’t just about aesthetics—it’s about storytelling. As an Art Director at Matchbook, she blends strategy, creativity, and purpose-driven design to craft visuals that not only catch the eye but connect with audiences on a deeper level.
Johan Gormal
Finance director
Whether it’s paid media, social ads, or traditional placements, we craft targeted advertising that gets results.
Kyle Gray
Junior brand strategist
Kyle Gray is a dynamic marketing professional with experience in digital marketing, SEO, and event marketing. He has a proven track record of developing and executing strategic, data-driven marketing campaigns.
Our values guide how we collaborate, create, and support brands in meaningful ways.
Collaboration always.
The best work happens when we create together.
Exploration ignites creativity.
We ask the right questions to unlock powerful ideas.
Relationships first.
Trust and respect are at the foundation of everything we do.
Work with joy.
Our values guide how we collaborate, create, and support brands in meaningful ways.
Collaboration always.
The best work happens when we create together.
Exploration ignites creativity.
We ask the right questions to unlock powerful ideas.
Relationships first.
Trust and respect are at the foundation of everything we do.
Work with joy.
See what’s possible.
Take a look at how we’ve helped brands connect—and let’s build something great together.
We believe
the best work starts with a conversation.
Whether you need a brand refresh, a strategic marketing plan, or a campaign that makes an impact, we’re here to help.